OPPO is a leading global smart device brand. Since the launch of its first mobile phone – “Smiley Face” – in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. One of the smartphones that they launched this 2021 was OPPO Reno5 Series.
The task was to position OPPO Reno5 Series as an outstanding smartphone for Millennials and Gen Zs for their video and content creation and gaming experience and increase brand consideration among young market especially with saturated smartphone market in the Philippines.
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