Sesou Nature Source
Challenge
Sesou Nature Source (Sesou) is your destination store for everyday green living with products ranging from personal care, baby care, home care and even pet care. From the humble beginnings of a mall kiosk advocating for green living, Sesou grew to have over 7 green living stores.
As they entered their 10th anniversary in the industry, Sesou aimed to strengthen their awareness as the go-to-store for everyday green living and expand the green experience through e-commerce.
Game Plan
TeamAsia aided in launching an integrated marketing communication campaign with the campaign handle #WiserTogether. This campaign positioned the brand as the natural lifestyle guide in making wiser choices towards green living everyday. The campaign touched on the redevelopment of the eCommerce website, a social media and ad management campaign and a collaboration with several green living advocates as influencers.
