TeamAsia recognized at the Event Marketing Awards, stands out in APAC

MANILA – Philippines-based integrated marketing communications agency TeamAsia won Bronze for Best Corporate Event at CEI and Campaign’s Event Marketing Awards in Hong Kong last June 6, 2018. Trumping competitors from all over Asia Pacific, TeamAsia put the Philippine events industry on the map, having the only shortlisted entry from the country out of the acclaimed program’s 22 categories.

As an agency committed to nation building, TeamAsia has a solid track record of corporate events for business-to-business organizations that spur industry development. Among its most notable clients is the Information Technology and Business Process Association of the Philippines (IBPAP), whose industry has grown into one of the country’s strongest economic drivers. The International IT-BPM Summit (IIS) is a major conference and exhibition in the region, attended annually by over 500 C-level executives top-level executives, government officials, and key analysts around the world to discuss global information technology and business process management (IT-BPM) trends and showcase local capabilities.

“Ten years ago, we teamed up with IBPAP in conceptualizing the very first International Outsourcing Summit (IOS), now IIS, to help build the industry and gain international attention. Today the Philippines takes pride in being a preferred destination for IT-BPM services, and as a staunch supporter of the industry, we are honored to be part of this growth,” said Monette Iturralde-Hamlin, TeamAsia Founder & President.

For IIS 2017, IBPAP and TeamAsia brought together global thought leaders and analyst groups to discuss the impact, opportunities, and threats of artificial intelligence and automation on the jobs, enterprises, and technologies of the future—earning for themselves recognition as Best Corporate Event for the 2018 Event Marketing Awards. Aside from servicing IIS 2017 through turnkey event management, TeamAsia also provided the event with its public relations, digital marketing, creative design, and event technology services.

“TeamAsia has been an invaluable partner of the IT-BPM industry, supporting our mission to highlight the Philippines’ viability and competitiveness as an investment destination. In 2017, we successfully brought together key players, allied sectors, and government partners to launch our new country brand and rally our industry to sustain our trajectory as a major economic driver,” said Catherine Salceda-Ileto, International IT-BPM Summit Chairperson.

TeamAsia is a 26-year-old event management agency that expanded into the field of integrated marketing communications, with Experience, Content, Digital, and Creative services. Recently, it successfully executed several large-scale events such as the Ad Summit Pilipinas 2018, the 28th IPBA Annual Meeting and Conference, and the East Asian Insurance Congress 2018.

As a local agency, TeamAsia also delivers next level experiences for best-loved Filipino brands such as Jollibee. Its activation for local and international YouTube creators, dubbed as the Jollibee Youtube Fan Feast, was shortlisted for Best B2C Brand Experience.

The Event Marketing Awards was established to recognize and celebrate companies that apply best practices in creating, planning, producing, and managing innovative and successful events in Asia-Pacific.

Source: Adobo Magazine